Santa Barbara Polo & Racquet Club (“SBPRC”)
Brand Overview
The prestigious Santa Barbara Polo and Racquet Club is the oldest polo facility in the USA, and playing the royal sport of polo and enjoying the affluent, Californian-style life of leisure represent the spirit behind the SBPRC brand. As such, SBPRC-branded clothing is that of classic and smart casual menswear for leisure activities.
Target Consumers
Consumers aged 25 to 45 within the mid-to-high income bracket
History with the us
2000 to the present